You may have noticed that our products are branded now.
You may be wondering why “BeFit” and not “Berriefitness”.
BeFit, to us, is a call to action, it is a reminder. We’re hoping every time you see it, you remember the journey you’re on. This is not about a flat stomach, abs (I know, who doesn’t want that right?) or a great ass.
This is much bigger than that. This is about improving the quality of your life. This a call to action to get off that couch, to run that 5km, to lift that heavy (insert whatever heavy thing you need to lift here. Yes, shit is appropriate I feel).
You are better than where you are right now. You can push a little bit more.
You can, and should always strive to, be fit.
Oh yeah, let’s all have a kickass year. Yes?